Insights
Thoughts on modern web design, development and business strategy.
Why Website Builders Are Holding Your Business Back
Website builders like Squarespace, Wix, and WordPress themes make launching easy, but they come with hidden costs. A look at when a template stops being enough and what to do about it.
How to Migrate from Squarespace to a Custom Website: A Complete Guide
Thinking of leaving Squarespace? A complete guide to migrating your Squarespace site to a custom-built website — including SEO preservation, step-by-step process, and common pitfalls to avoid.
Reliable E2E Testing in React Native: A Maestro Guide for Expo Apps
Master reliable End-to-End (E2E) testing for Expo React Native apps with Maestro. Learn project organisation, deterministic Convex resets, and secure environment variable management.
Why Website Performance is Your Best Sales Tool
How a 1-second delay in load time can cost you 7% in conversions, and why high-performance development matters more than pretty pixels.